LA MERLUZA, PESCA INNOVADORA EN LA COSTA ECUATORIANA RUMBO AL MERCADO INTERNACIONAL

Abstract

Hake Fishing is an activity that provides significant income for fishermen in the coastal region of Ecuador, being a change of process in the fishing activity to what they were accustomed which previously caused a crawl of all marine fauna, destroying the environment and endangered maritime nature, leaving fishing families unemployed, however the government boosted hake fishing as a way to solve social and economic issues due to the prohibition of trawling fishing of shrimps and prawns. The objective includes promoting the development of the hake fishing and highlight the interest of various countries to import from Ecuador, considering that the development of this new product in the international market has lessened the impact on the loss of tariff preferences with the United States in the exports of fish and tuna, as hake exports got into different markets. The socioeconomically and environmental impact reflects key activities for the change in the production matrix driven by the government of President Econ.Rafael Correa, achieving a sustainable impact which seeks a good life for all those involved directly and indirectly with the Ecuadorian fishing industry.