El COVID-19 como catalizador de la digitalización de los negocios en Ecuador

Abstract

Starting with the arrival of COVID-19, the Ecuadorian Emergency Committee (COE) imposed total confinement measures for the population, in order to prevent its spread. This prompted companies to digitize certain processes, in order to counteract the negative impact of the pandemic on production and sales. The objectives of this work are: to examine the digital transformation of Ecuadorian companies after the pandemic, to evaluate the digital landscape of Ecuador, to explore some of the mechanisms that companies can use to maintain this development, and to analyze the benefits and limitations of implementing this type of changes. Ecuador can consider the digital transformation as an opportunity to reach the level of development of other countries in the region, since its degree of digitization is lower than that of other Latin American countries. Taking into account the variety of contributions that these new technologies can provide to businesses such as: reducing costs, having more agile processes and reaching new markets. Likewise, companies should consider adopting these new tools and technologies, in order to remain competitive in the future in a globalized environment