LA INFLUENCIA POSITIVA DE LA COMUNICACIÓN ORGANIZACIONAL EN EL ÁMBITO LABORAL

Abstract

Introduction: In this research a study of the positive influence of organizational communication in the workplace was performed. This is the process of sending and receiving messages within an institution that not only done through the exchange of verbal information, but also through various formal and informal channels. The aim of this paper is to determine how effective organizational communication for the worker in the workplace. The importance of considering this aspect is that the human product gives quality service and connects to the enterprise customer. Methods: A descriptive, exploratory field research was conducted in the matrix of Banco del Pacifico SA through 50 surveys conducted to reviewers. Results: 82% of employees believe that organizational communication is clear and effective within the institution. Conclusion: The development of communication strategies that are implemented within the institution, originates, effectively, an internal communication that contributes to strengthening of every business.